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Research papers

An example of anticipatory strategy in the relationship between firm, environment and market

The Wine-Growers’ Cooperative in question represents a significant example of how an organisation, which has acted promptly and with foresight in picking up "weak signals" from the market and the environment, can become an incentive for other...

Catalogue: Seminar 1994: From Farmer To Consumer
Author: Riccardo Pastore
June 15, 1994

Research papers

Market issues and marketing strategies for quality agriculture, with particular reference to environment-friendly agriculture

This paper is divided into three parts. The first part briefly reviews some recent contributions which investigate the concept of quality in the agricultural food industry, with particular reference to the component of quality which, to use a...

Catalogue: Seminar 1992: European Agriculture In Transition
Author: Riccardo Pastore
June 15, 1992